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  "PageContent": "<h3>DynamicLTA – LAWYERS TRUST ACCOUNT SOFTWARE</h3>There is a gap. The gap is big and it is growing. This gap affects us daily and it needs to be addressed. We need to close this gap.The\r\ngap exists between the attorney’s Fee Book and every day activities. \r\nAs\r\nrecently as five years ago, correspondence was mainly by snail mail.\r\nLetters were dictated and typed, signed and sent off in an envelope,\r\nto reach the client in a few days time. The simple act of creating\r\ncorrespondence was an involved task and physical evidence of the act\r\nremained on the paper file.  Communication was slow, formal\r\nand tangible. Whenever a bill was drawn up, each letter on the split\r\npin in the file made it onto the invoice.Today\r\ncommunication is very different. Communication is electronic, with\r\nemail dominating the attorney-client communications environment. Use\r\nof instant messaging apps such as WhatsApp (remember that one?) and\r\nTelegram are on the rise. The result is simply that communication is\r\nonline and more live than ever before, but this near instant\r\ncommunication has increased the gap. Communication occurs more\r\nfrequently, but billing is less efficient.This\r\ngap has a name. It is a Billing Gap. \r\nThere\r\nis a clear gap where communication is concerned. On the one side\r\nstands the empty Fee Book.  On the other side email and instant\r\nmessaging platforms. Like a ghost story, the skeletons of old email\r\nmessages live on in your Inbox while unbilled email messages haunt\r\nyour empty Fee Book.Regardless\r\nof the underlying fee agreement, care should be taken to keep track\r\nof individual billable items. There is no one-size-fits-all solution.\r\nIn certain instance every single email sent and received will and\r\nshould find its way to the clients’ account. In other cases, a simple\r\ninternal log of email sent and received will be sufficient. But,\r\nwithout an adequate inbox monitoring tool, keeping accurate record\r\nbecomes tedious and inaccurate. In\r\na law practice, your Inbox can easily become a FeeBox.Attorneys\r\nindicate they send as many as 60 emails per day. Assuming that each\r\nemail also has a response, that is a 120 emails per day, over several\r\nfiles. Most attorneys fall into one of three categories (a) those who\r\ndo not count email and rarely bill for the email sent and received;\r\n(b) those who add generic Various emails sent entries to their\r\nbills, with no clear reference as to the actual number of messages\r\nand their dates and subjects. (c) those who meticulously keep\r\naccurate record of each message sent or received, its time and\r\nsubject, creating a clear and accurate billing report of email\r\ncorrespondence in any given matter.If\r\nthe attorney sends 60 emails per day, at a nominal fee of R28.50 (no\r\nVAT) per item, that amounts to R1 710.00 worth of fees per day. Five\r\nworking days results in R8 550.00. Four weeks results in R34 200.00\r\nworth of fees. For email sent only. Double this amount for email\r\nreceived. Of course, not all messages can and should be billed for.\r\nBut the vast majority of communication takes place by email, and this\r\ncommunication is billable. \r\nEmails\r\nper day 60 @ R28.50Billing\r\nper day R1 710.00Billing\r\nper week R8 550.00Billing\r\nper month R34 200.00Are\r\nyou billing R34 200.00 per month for email sent?Tariff\r\npublished in GOVERNMENT GAZETTE 43592, dated 7 AUGUST 2020,\r\nMagistrates Court Scale A, under item 18 (page 38) allows for\r\nCorrespondence fees R28.50.Screenshot of client bill with automated fees for email sent and received. There\r\nare several unproductive ways of keeping track of email. One is to\r\nkeep a manual log book and write down each item, or type it into a\r\nspreadsheet. This needs to be interpreted and converted to a fee item\r\nat a later stage. Or, using an app, copy and paste directly from the\r\nemail client to the billing app. This is faster, but requires\r\ndiscipline.But\r\nthere is a better way.  \r\nIt\r\nis no coincidence that Microsoft Outlook for Windows remains the most\r\npopular email client for business use. Outlook can be used with the\r\nMS Office suite including Word, Excel etc in smaller firms, or with\r\nan Exchange server for bigger business. Exchange Servers offer many\r\nbenefits to bigger business, including powerful internal email\r\nmanagement, but at cost typically beyond the budget of the average\r\nsmall business. Fortunately smaller firms can implement Outlook\r\nwithout the need for an Exchange Server. The Microsoft ecosystem is\r\nbased on continued commitment to local app infrastructure as\r\nconfirmed by the Office 365 local-app and cloud-data model, offering\r\nthe best of both worlds in terms of user experience and secure shared\r\ndata storage.Imagine\r\na billing tool that allows billing for email directly in your Fee\r\nBook, and bills the email accurately and immediately to the client.\r\nImagine an accurate bill for every email message sent or received.\r\nThere are only some many hours in a day. Spending additional time to\r\nmanually update an account based on email is not worth it.Bill for every email sent. Bill for every email received. Never miss a fee for an email, ever, again. The choice is yours.If\r\nyou are not billing for email, perhaps it is time to ask yourself the\r\nquestion Why are we not billing for email? Is it time to\r\nconsider a billing tool that supports your daily activities? A tool\r\nwhich allows fast, accurate email activity billing? A tool which\r\nkeeps your Fee Book up to date? \r\nThe\r\ngood news is that such a tool exists. Dynamic Lawyers Trust Account\r\nsoftware is much more than simply a bookkeeping system for attorneys.\r\nDynamic is also a billing tool, allowing fast, easy, reliable billing\r\nbetween Microsoft Outlook and the Fee Book. This makes Dynamic very\r\naffordable for the attorney in a small legal practice. Increased\r\nbilling is the first step towards increased revenue, and eventually\r\nprofit. Convert your Inbox into a FeeBox and drive revenue with\r\nDynamic’s email billing.If\r\nyou are interested in what Dynamic’s Outlook interface can do for\r\nyour bottom line, scan the QR tag below.For\r\nimplementing additional Outlook features, please contact us\r\nOutlook@DynamicLTA.com.",
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